The main objective is to build an image that reinforces the central messages that the brand wants to highlight: escape, enjoyment, disconnection, accompaniment and inclusion. For this purpose, a balanced image is proposed between adventure and security, irreverence and expertise, spontaneity and responsibility.
The use of peaceful and marine colors supports exciting images. All articulated by a clean structure in a three-column grid and the use of a typographic system that offer a clear hierarchy and a modern but modest iconography. View more